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Diel and Forguson

Diel and Forguson created a financial group with two newly incorporated companies and needed to update their existing logo and marketing pieces to reflect this affiliation. The challenge? Make it clear that Diel and it’s affiliated companies were connected, but not the same company. Another must? Keep the diamond signet, their cornerstone symbol. A new logo, business cards and corresponding collateral were created, using the same font, symbol, and secondary colors, while differentiating the companies by giving them each their own signature color. The result? Brand uniformity with personal identity.

Logo Design        Business Cards        Marketing Collateral        Promotional Materials

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